Noah Education Holdings Ltd. Announces Pricing of Initial Public Offering on NYSE

SHENZHEN, China, Oct. 18 /Xinhua-PRNewswire/ -- Noah Education Holdings Ltd. ("Noah"), a leading provider of interactive education content in China, announced today that its initial public offering of 9,847,129 American Depositary Shares ("ADSs"), each representing one ordinary share of the company, was priced at an initial public offering price of 4.00 per ADS. The ADSs will begin trading on the New York Stock Exchange on October 19, 2007 under the symbol "NED."

Of the 9,847,129 ADSs sold in the offering, 8,725,572 ADSs were sold by Noah, and 1,121,557 ADSs were sold by a selling shareholder. Noah has granted the underwriters a 30-day option to purchase up to 1,477,069 additional ADSs to cover over-allotments.

Deutsche Bank Securities Inc. acted as book runner, CIBC World Markets Corp. and Thomas Weisel Partners LLC acted as co-lead managers, and First Shanghai Securities acted as co-manager for the offering.

Noah's registration statement relating to these securities has been declared effective by the United States Securities and Exchange Commission. This news release does not constitute an offer to sell or a solicitation of an offer to buy the securities described herein, nor shall there be any sale of these securities in any state or jurisdiction in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

The offering of the securities is made only by means of a prospectus forming a part of the effective registration statement. A copy of the prospectus relating to the offering may be obtained by contacting Deutsche Bank Securities Inc. by mail, Attn: Prospectus Department, 100 Plaza One, Jersey City, NJ 07311, by telephone at (800)-503-4611 or by email: prospectusrequest@list.db.com.

About Noah

Noah Education Holdings Limited ("Noah") is a leading provider of interactive education content in China. Noah develops and markets interactive multimedia learning materials mainly to complement prescribed textbooks used in China's primary and secondary school curricula. Noah delivers content primarily through handheld digital learning devices, or DLDs. In 2007, Noah opened its first after-school tutoring center in Chengdu, China as part of its strategy to become China's leading brand in supplemental education content and service. For more information about Noah, please visit http://www.noahtech.com.cn/ .

For investor and media inquiries, please contact: In China: Mr. Rick Chen Noah Education Holdings Limited Tel: 86-755-8204-3465 Email: rick_chen@noah21cn.com Mrs. Helen Plummer Ogilvy Public Relations Worldwide (Beijing) Tel: 86-10-8520-3090 Email: helen.plummer@ogilvy.com In the United States: Mr. Jeremy Bridgman Ogilvy Public Relations Worldwide (New York) Tel: 1-212-880-5363 Email: jeremy.bridgman@ogilvypr.com

Noah Education Holdings Ltd.

CONTACT: Mr. Rick Chen of Noah Education Holdings Limited, 86-755-8204-
3465, or rick_chen@noah21cn.com; Mrs. Helen Plummer of Ogilvy Public Relations
Worldwide (Beijing), 86-10-8520-3090, or helen.plummer@ogilvy.com; or Mr.
Jeremy Bridgman of Ogilvy Public Relations Worldwide (New York), 1-212-880-
5363, or jeremy.bridgman@ogilvypr.com

Web Site: http://www.noahtech.com.cn/